We are all different types of consumers, depending on what we desire. Now consumers are looking for something different, and Madrid has it.

serranodistinto will give Madrid the commercial appeal it desires to equal the standing of the biggest cities, offering consumers a formula that doesn’t exist anywhere else. New formulas, areas, business ideas and value for property owners, brands and consumers that will make Madrid’s residents feel and welcome these brands as their own and, at the same time, it will be the powerful communication innovation that companies need today.